Rob Ford (1)

A thorough review of the world of digital communication from its esrly 1990’s to more recent times. The book captures an explosion of creative experiments that will likely not reoccur in such scale, some of them stupid, some gorgeous, idealist and disfunctional and for the most part driven by series of speculative bubbles that tried to make sense of the digital medium of the internet and its ability to transform relationship with customers.

While I am partial because this was partly my history I think Rob Ford has done an amazing job at capturing the synthesis of this period.… (més)