Imatge de l'autor

West Group. ; West Publishing Company.

Autor/a de Oregon digest 2d : covering cases from state and federal courts

334 obres 902 Membres 3 Ressenyes

Sobre l'autor

Sèrie

Obres de West Group. ; West Publishing Company.

Federal criminal code and rules (1982) 10 exemplars
Federal Crime Code and Rules (1998) 2 exemplars
Illinois Probate Act 1980 (1998) 2 exemplars
West '83 : art and the law (1988) 2 exemplars
West's North Western Digest (1993) 1 exemplars
United States Code Annotated (1992) 1 exemplars
Federal Labor Laws 2018 (2018) 1 exemplars
Federal Civil Judical Proc 02 (2002) 1 exemplars
Uniform Commercial Code 2005 (2005) 1 exemplars
Sample Pages, 5th (2014) 1 exemplars
New York Civil Practice Law 02 (2002) 1 exemplars
Arizona Digests (Lobby) (2002) 1 exemplars
Louisiana Rules of Court (2008) 1 exemplars
Selected Commercial Statutes (1993) 1 exemplars
Bankruptcy Digest, West's (2007) 1 exemplars
Oregon Rules of Court--State (2002) 1 exemplars
Bankruptcy Reporter, West's (2009) 1 exemplars
Am Jur Legal Forms (2007) 1 exemplars
ALR Digest & Index (2004) 1 exemplars
Westlaw User's Manual (1981) 1 exemplars
Tennessee Digest 1 exemplars
The Ptolemaic Papyri of Homer (1965) 1 exemplars
Boardwalk chicken 1 exemplars
Colorado Reporter 1 exemplars
Westlaw Database Directory (2000) 1 exemplars
Federal Labor Laws, 2012 ed. (2012) 1 exemplars

Etiquetat

Coneixement comú

Gènere
n/a
Nacionalitat
USA
País (per posar en el mapa)
USA
Llocs de residència
USA
Professions
Legal publisher

Membres

Ressenyes

This publication addresses the legally sensitive area of advertising law. It cautions counsel to be sure all advertising receives a careful review before being used, and suggests that this includes not only contracts for the creation of advertising, but also those involved in it's use. This book was prepared specifically for corporate counsel and covers FTC Rules, advertising to children, warranties, advertising on the Internet, privacy, copyrights, trademarks, insurance, and Robinson-Patman Advertising Allowances.
Features
Analyzes corporate counsel's role in the company's advertising
Comprehensively covers the Federal Trade Commission's Rules on advertising
Explores the right of publicity (types of right of publicity claims, types of damages awarded, first amendment defense)
Explores trademark issues in advertising
Includes a CD-ROM with forms in an ASCII generic text format, for flexible editing

Chapters
Corporate Counsel’s Role in the Company’s Advertising
The Federal Trade Commission Rules on Advertising
Trademark Issues in Advertising
Advertising to Children
[Reserved]
Federal Regulation of Advertising
Insurance Coverage for Advertising Injury
Advertising Allowances under the Robinson-Patman Act
Advertising on the Internet
Tort Law Considerations in Advertising
Warranties and Advertising
Right of Publicity
-19 [Reserved]
Advertising Regulation in the European Union
-30 [Reserved]
.1 Advertising Agency Checklist
.2 Illustrative Agreement with an Advertising Agency
.1 Marketing and Advertising Agreement between Bronnercom, LLC and General Motors Corporation
.2 Advertising/Marketing Promotion Agency Agreement with American Express
-50 [Reserved]
.1 Merchandising Agreement between Action International Marketing and Buy.com
.2 Marketing and Services Agreement between Buy.com and United Airlines
.1 Advertising and Promotion Agreement for Fashion Accessories between Ashford and Yahoo! Inc.
.2 Advertising and Promotion Agreement of Watch Merchant Program between Ashford and Yahoo! Inc.
Advertising Agreement between Switchboard and AOL
Online Advertising between Orbitz and American Airlines
Overture Advertising Agreement with Yahoo! Inc.
Bibliography
Index
CD-ROM Table of Contents
CD-ROM Instructions
… (més)
 
Marcat
dicelegal | Sep 6, 2010 |
 
Marcat
Farella | Apr 12, 2011 |

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Estadístiques

Obres
334
Membres
902
Popularitat
#28,436
Valoració
3.8
Ressenyes
3
ISBN
281

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