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Advertising Secrets of the Written Word: The Ultimate Resource on How to Write Powerful Advertising Copy from One of America's Top Copywriters and Mail Order Entrepreneurs de Joseph Sugarman

CA$HVERTISING: How to Use More than 100 Secrets of Ad-Agency Psychology to Make Big Money Selling Anything to Anyone de Drew Eric Whitman

How to Say It to Sell It: Key Words, Phrases, and Strategies to Build Relationships, Boost Revenue, and Beat the Competition de Sue Hershkowitz-Coore

The Copywriting Sourcebook: How to write better copy, faster - for everything from ads to websites de Andy Maslen

Web Copy That Sells: The Revolutionary Formula for Creating Killer Copy That Grabs Their Attention and Compels Them to Buy de Maria Veloso

8 Steps to Building Innovating Organizations (Response Books) de Manu Parashar

Innovate the Future: A Radical New Approach to IT Innovation de David Croslin

Innovation Design: Creating Value for People, Organizations and Society de Elke den Ouden

Innovation Engine: Driving Execution for Breakthrough Results de Jatin Desai

Making Sense of Innovation Management (Teknologiateollisuus Ry)

Metaphor and Emotion: Language, Culture, and Body in Human Feeling (Studies in Emotion and Social Interaction) de Zoltán Kövecses

Metaphor and Meaning in Psychotherapy de Ellen Y. Siegelman

Metaphor Therapy: Using Client Generated Metaphors In Psychotherapy de Richard R. Kopp

Metaphors We Live By de George Lakoff

Philosophy In The Flesh de George Lakoff

50 Great Myths of Popular Psychology: Shattering Widespread Misconceptions about Human Behavior de Scott O. Lilienfeld

A Course In Light-Speed Reading: A Return To Natural Intuitive Reading de Joseph Bennette

Breakthrough Rapid Reading de Peter Kump

Click: The Magic of Instant Connections de Ori Brafman

Drive: The Surprising Truth About What Motivates Us de Daniel H. Pink

Driven: How Human Nature Shapes Our Choices de Paul R. Lawrence

Epic Content Marketing: How to Tell a Different Story, Break through the Clutter, and Win More Customers by Marketing Less de Joe Pulizzi

Four Archetypes: Mother / Rebirth / Spirit / Trickster (From the Collected Works of C.G. Jung, Vol. 9, Part 1) (Vol. 9i) de C. G. Jung

Gamestorming: A Playbook for Innovators, Rulebreakers, and Changemakers de Dave Gray

How People Tick: A Guide to Over 50 Types of Difficult People and How to Handle Them de Mike Leibling

How to Argue: Powerfully, Persuasively, Positively de Jonathan Herring

How to Measure Anything: Finding the Value of Intangibles in Business de Douglas W. Hubbard

Hypnotherapy: An Exploratory Casebook de Milton H. Erickson

Ignore Everybody: and 39 Other Keys to Creativity de Hugh MacLeod

Just Listen: Discover the Secret to Getting Through to Absolutely Anyone de Mark Goulston M.D.

Magic Words That Bring You Riches de Ted Nicholas

Metrics: How to Improve Key Business Results de Martin Klubeck

Propaganda de Edward Bernays

Rainmaking Conversations: Influence, Persuade, and Sell in Any Situation de Mike Schultz

Tacit and Explicit Knowledge de Harry Collins

The Enneagram Made Easy: Discover the 9 Types of People de Renee Baron

The Failure of Risk Management: Why It's Broken and How to Fix It de Douglas W. Hubbard

The Global Brain: Your Roadmap for Innovating Faster and Smarter in a Networked World de Satish Nambisan

The Great Cholesterol Myth: Why Lowering Your Cholesterol Won't Prevent Heart Disease-and the Statin-Free Plan That Will de Jonny Bowden

The Great Cholesterol Con: The Truth About What Really Causes Heart Disease and How to Avoid It de Malcolm Kendrick

The Innovator's Toolkit: 50 Techniques for Predictable and Sustainable Organic Growth de David Silverstein

The New How: Creating Business Solutions Through Collaborative Strategy de Nilofer Merchant

Think On My Words: Exploring Shakespeare's Language de David Crystal

Thinkertoys: A Handbook of Creative-Thinking Techniques (2nd Edition) de Michael Michalko

Transforming Performance Measurement: Rethinking the Way We Measure and Drive Organizational Success de Dean R. Spitzer

Wheat Belly: Lose the Wheat, Lose the Weight, and Find Your Path Back to Health de William Davis

Conversations With Milton H. Erickson, M.D.: Changing Individuals, Vol. 1 de Milton H. Erickson

The Laws of Charisma: How to Captivate, Inspire, and Influence for Maximum Success de Kurt W. Mortensen

Freedom: The Courage to Be Yourself (Osho, Insights for a New Way of Living Series) de Osho

Encyclopedia of Algorithms (Springer Reference) de Ming-Yang Kao

High-Impact Interview Questions: 701 Behavior-Based Questions to Find the Right Person for Every Job de Victoria A. Hoevemeyer

Propaganda: The Formation of Men's Attitudes de Jacques Ellul

The Nonverbal Advantage: Secrets and Science of Body Language at Work (Bk Business) de Carol Kinsey Goman Ph.D.

Baby Signs, Revised Edition: How to Talk with Your Baby Before Your Baby Can Talk de Linda Acredolo

The Language Instinct: How the Mind Creates Language (P.S.) de Steven Pinker

I Know What You're Thinking: Using the Four Codes of Reading People to Improve Your Life de Lillian Glass

The Heart Revolution: The Extraordinary Discovery That Finally Laid the Cholesterol Myth to Rest de Kilmer McCully

The Skilled Facilitator Fieldbook: Tips, Tools, and Tested Methods for Consultants, Facilitators, Managers, Trainers, and Coaches de Roger Schwarz

Teach Your Own: The John Holt Book Of Homeschooling de John Holt

How to Run Seminars & Workshops: Presentation Skills for Consultants, Trainers and Teachers de Robert L. Jolles

Leading WIth NLP : Essential Leadership Skills for Influencing and Managing People de Joseph O'Connor

Redirect: The Surprising New Science of Psychological Change de Timothy D. Wilson

Legendary Brands: Unleashing the Power of Storytelling to Create a Winning Market Strategy de Laurence Vincent

Absolute Magic de Derren Brown

Think on These Things de Jiddu Krishnamurti

Artificial Minds (Bradford Books) de Stanley P. Franklin

Incomplete Nature: How Mind Emerged from Matter de Terrence W. Deacon

In the Line of Fire: How to Handle Tough Questions...When It Counts de Jerry Weissman

POP!: Create the Perfect Pitch, Title, and Tagline for Anything de Sam Horn

Conversations with Milton H. Erickson,MD, Volume III, Changing Children and Families de Jay Haley

Conversations with Milton H.Erickson,MD,Volume II, Changing Couples de Jay Haley

Rethinking the Fifth Discipline: Learning Within the Unknowable de Robert Louis Flood

Improving Your Storytelling: Beyond the Basics for All Who Tell Stories in Work and Play (American Storytelling) de Doug Lipman

Modern Coin Magic: 116 Coin Sleights and 236 Coin Tricks de J. B. Bobo

The 22 Immutable Laws of Branding de Al Ries

User's Manual for the Brain: Vol. II, Mastering Systemic NLP de L Michael Hall & Bob G Bodenhamer

The User's Manual for the Brain (Vol 1) de Bob G. Bodenhamer

I Can Read You Like a Book: How to Spot the Messages and Emotions People Are Really Sending With Their Body Language de Gregory Hartley

Handbook of Hypnotic Inductions: 1st (First) Edition de George Gafner Sonja Benson

The Expert at the Card Table: The Classic Treatise on Card Manipulation (Dover Magic Books) de S. W. Erdnase

Flip the Funnel: How to Use Existing Customers to Gain New Ones de Joseph Jaffe

Everyone Communicates, Few Connect: What the Most Effective People Do Differently de John C. Maxwell

Difficult Conversations: How to Discuss What Matters Most de Douglas Stone

Yes!: 50 Scientifically Proven Ways to Be Persuasive de Noah J. Goldstein Ph.D.

Trancework: An Introduction to the Practice of Clinical Hypnosis de Michael D. Yapko

Inevitable Illusions: How Mistakes of Reason Rule Our Minds de Massimo Piattelli-Palmarini

Dynamics Of Complex Systems (Studies in Nonlinearity) de Yaneer Bar-yam

Open Innovation: Researching a New Paradigm de Henry Chesbrough

Mappings in Thought and Language de Gilles Fauconnier

97 Things Every Programmer Should Know: Collective Wisdom from the Experts de Kevlin Henney

Making Rain: The Secrets of Building Lifelong Client Loyalty de Andrew Sobel

Community: The Structure of Belonging de Peter Block

Induction: Processes of Inference, Learning, and Discovery de John H. Holland

The Natural Art of Seduction de Richard La Ruina

Hard Facts, Dangerous Half-Truths And Total Nonsense: Profiting From Evidence-Based Management de Jeffrey Pfeffer

Ingredient Branding: Making the Invisible Visible de Philip Kotler

Encouraging the Heart: A Leader's Guide to Rewarding and Recognizing Others de James M. Kouzes

At Home in the Universe: The Search for the Laws of Self-Organization and Complexity de Stuart Kauffman

The Ecological Approach To Visual Perception de James J. Gibson

Style: Lessons in Clarity and Grace (11th Edition) de Joseph M. Williams

Designing Gestural Interfaces: Touchscreens and Interactive Devices de Dan Saffer

Influence Without Authority (2nd Edition) de Allan R. Cohen

Influencer: The Power to Change Anything de Kerry Patterson

The Mind and the Brain: Neuroplasticity and the Power of Mental Force de Jeffrey M. Schwartz

Beautiful Visualization: Looking at Data through the Eyes of Experts (Theory in Practice) de Julie Steele

How to Be a People Magnet : Finding Friends--and Lovers--and Keeping Them for Life de Leil Lowndes

The 7 Powers of Questions: Secrets to Successful Communication in Life and at Work de Dorothy Leeds

Speed Reading: Third Edition (Plume) de Tony Buzan

The Spirit of NLP de L. Michael. Hall

Reading People: How to Understand People and Predict Their Behavior--Anytime, Anyplace de Jo-Ellan Dimitrius

The Selfish Meme: A Critical Reassessment de Kate Distin

The Developing Mind: How Relationships and the Brain Interact to Shape Who We Are de Daniel J. Siegel

The Naked Presenter: Delivering Powerful Presentations With or Without Slides (Voices That Matter) de Garr Reynolds

Line by Line: How to Edit Your Own Writing de Claire Kehrwald Cook

NLP: The New Technology of Achievement de NLP Comprehensive

The Embodied Mind: Cognitive Science and Human Experience de Francisco J. Varela

Complexity: A Guided Tour de Melanie Mitchell

Mental Models: Aligning Design Strategy with Human Behavior de Indi Young

Inbound Marketing: Get Found Using Google, Social Media, and Blogs (New Rules Social Media Series) de Brian Halligan

The Royal Road to Card Magic de Jean Hugard

Design For How People Learn (Voices That Matter) de Julie Dirksen

Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant de W. Chan Kim

The Art of Innovation: Lessons in Creativity from IDEO, America's Leading Design Firm de Tom Kelley

Presentation Zen: Simple Ideas on Presentation Design and Delivery (2nd Edition) (Voices That Matter) de Garr Reynolds

Revision and Self Editing for Publication: Techniques for Transforming Your First Draft into a Novel that Sells de James Scott Bell

Fascinate: Your 7 Triggers to Persuasion and Captivation de Sally Hogshead

Words and Rules: The Ingredients of Language de Steven Pinker

Growing Object-Oriented Software, Guided by Tests de Steve Freeman

Buy-In: Saving Your Good Idea from Getting Shot Down de John P. Kotter

Persuasion Engineering de Richard Bandler

Culture and the Evolutionary Process de Robert Boyd

Understanding Your Users: A Practical Guide to User Requirements Methods, Tools, and Techniques (Interactive Technologies) de Kathy Baxter

Positioning: The Battle for Your Mind de Al Ries

The Amateur Magicians Handbook de Henry Hay

Solving Tough Problems: An Open Way of Talking, Listening, and Creating New Realities de Adam Kahane

Radical Embodied Cognitive Science de Anthony Chemero

Crucial Conversations Tools for Talking When Stakes Are High, Second Edition de Kerry Patterson

How Children Fail (Classics in Child Development) de John Holt

Mind and Nature: A Necessary Unity (Advances in Systems Theory, Complexity, and the Human Sciences) de Gregory Bateson

Heart of the Mind: Engaging Your Inner Power to Change With NLP Neuro-Linguistic Programming de Connirae Andreas

How Children Learn (Classics in Child Development) de John Holt

20/20 Foresight: Crafting Strategy in an Uncertain World de Hugh Courtney

97 Things Every Software Architect Should Know: Collective Wisdom from the Experts de Richard Monson-Haefel

A New Philosophy of Society: Assemblage Theory and Social Complexity de Manuel DeLanda

Aesthetic Computing (Leonardo Book Series) de Paul A. Fishwick

Better Game Characters by Design: A Psychological Approach (The Morgan Kaufmann Series in Interactive 3d Technology) de Katherine Isbister

Beyond the Brain: How Body and Environment Shape Animal and Human Minds de Louise Barrett

Brainchildren: Essays on Designing Minds (Representation and Mind) de Daniel C. Dennett

Brand Failures: The Truth About the 100 Biggest Branding Mistakes of All Time de Matt Haig

Click: Ten Truths for Building Extraordinary Relationships de George Fraser

Complications: A Surgeon's Notes on an Imperfect Science de Atul Gawande

Creating Unforgettable Characters de Linda Seger

Dealing with Difficult People (Creating Success) de Roy Lilley

Designing Autonomous Mobile Robots: Inside the Mind of an Intelligent Machine de John M. Holland

Designing for Interaction: Creating Innovative Applications and Devices (2nd Edition) (Voices That Matter) de Dan Saffer

Designing for Situation Awareness: An Approach to User-Centered Design, Second Edition de Mica R. Endsley

Emotion: A Very Short Introduction de Dylan Evans

Fractals Everywhere: New Edition (Dover Books on Mathematics) de Michael F. Barnsley

Future Search de Marvin Ross Weisbord

Get Seen: Online Video Secrets to Building Your Business (New Rules Social Media Series) de Steve Garfield

Go the F**k to Sleep de Adam Mansbach

How Doctors Think de Jerome Groopman

Information Architecture for the World Wide Web: Designing Large-Scale Web Sites, 3rd Edition de Peter Morville

Kinds Of Minds: Toward An Understanding Of Consciousness (Science Masters) de Danile C. Dennett

Lift: Becoming a Positive Force in Any Situation de Ryan W Quinn

Making Minds: The shaping of human minds through social context (Benjamins Current Topics) de Petra Hauf

Making Minds: What's Wrong with Education - and What Should We Do about It? de Paul Kelley

Maps of Meaning: The Architecture of Belief de Jordan B. Peterson

Metaphor Networks: The Comparative Evolution of Figurative Language de Richard Trim

Neuropolitique de Timothy Leary

Objects of Desire: Consumer Behaviour in Shopping Centre Choices de Charles Dennis

Patent, Copyright & Trademark: An Intellectual Property Desk Reference (Patent, Copyright and Trademark) de Stephen Elias

Playful Design de John Ferrara

Power vs. Force (Revised Edition): The Hidden Determinants of Human Behavior de David R. Hawkins M.D. Ph.D.

The Psychotherapy of Psychosis de C. Mace

Card Sorting de Donna Spencer

Self-Therapy: A Step-By-Step Guide to Creating Wholeness and Healing Your Inner Child Using IFS, A New, Cutting-Edge Psychotherapy, 2nd Edition de Jay Earley

Shape: Talking about Seeing and Doing de George Stiny

Tagging: People-powered Metadata for the Social Web de Gene Smith

The Archetypal Imagination (Carolyn and Ernest Fay Series in Analytical Psychology) de James Hollis

The Art of Asking: Ask Better Questions, Get Better Answers de Terry J. Fadem

The Book of Not Knowing: Exploring the True Nature of Self, Mind, and Consciousness de Peter Ralston

The Emperor's New Mind: Concerning Computers, Minds, and the Laws of Physics (Popular Science) de Roger Penrose

The Extended Mind: The Emergence of Language, the Human Mind, and Culture (Toronto Studies in Semiotics and Communication) de Robert K. Logan

The Fire Starter Sessions: A Soulful Practical Guide to Creating Success on Your Own Terms de Danielle LaPorte

The Persona Lifecycle: Keeping People in Mind Throughout Product Design (Interactive Technologies) de John Pruitt

Tools for Innovation: The Science Behind the Practical Methods That Drive New Ideas de Arthur B. Markman

Visual Models for Software Requirements (Best Practices (Microsoft)) de Joy Beatty

YouTube for Business: Online Video Marketing for Any Business (2nd Edition) (Que Biz-Tech) de Michael Miller

Narrative Therapy de Martin Payne

Inspire!: Why Customers Come Back de Jim Champy

Emotional Branding : How Successful Brands Gain the Irrational Edge de Daryl Travis

Conversations With Milton H. Erickson, MD: Changing Children and Families de Milton H. Erickson

Crucial Confrontations: Tools for Resolving Broken Promises, Violated Expectations, and Bad Behavior de Kerry Patterson

Expert Card Technique: Close-Up Table Magic de Jean Hugard

Fierce Conversations: Achieving Success at Work and in Life One Conversation at a Time de Susan Scott

Getting to Yes: Negotiating Agreement Without Giving In de Roger Fisher

How to Make People Like You in 90 Seconds or Less de Nicholas Boothman

Now You See It: How Technology and Brain Science Will Transform Schools and Business for the 21st Century de Cathy N. Davidson

Open Innovation: The New Imperative for Creating And Profiting from Technology de Henry William Chesbrough

Sync: The Emerging Science of Spontaneous Order de Steven H. Strogatz

Winning Decisions: Getting It Right the First Time de J. Edward Russo

Analysis Patterns: Reusable Object Models de Martin Fowler

Maximum Influence: The 12 Universal Laws of Power Persuasion de Kurt W. Mortensen

Soft Selling in a Hard World: Plain Talk on the Art of Persuasion de Jerry Vass

Symbol, Story, and Ceremony: Using Metaphor in Individual and Family Therapy de Gene Combs

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