Teaching reading is a complex task without a simple formula for developing quality instruction. Engage in a deeper and more thoughtful conversation about what is meant by effective reading instruction for all students. Reconsider the full reading curriculum--the principles of effective instruction, student motivation, materials, developing curricula at the primary level and beyond, teaching various aspects of reading, assessment, and teacher professional development. Examine how reading instruction is conceptualized and what must be done to make it work for all students.