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S'està carregant… The Small Public Library Survival Guide: Thriving on Lessde Herbert B. Landau
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If you're among the nearly 80 percent of libraries deemed "small', serving populations of 25,000 or fewer, then Landau's survival guide will give you the tested and practical techniques to ensure your small library's survival and growth. Landau, a seasoned marketer, applies his three decades of corporate marketing experience to save a small library faced with funding cuts. His customer-centric approaches have brought in resources, volunteers, and in-kind donations, and have earned his library local and national awards. In The Small Public Library Survival Guide, Landau shares practical tools and tested strategies, guiding small public library administrators, trustees, librarians, and friends to Define the community's library service needs Develop responsive programs Generate resources to support the programs Promote the library and its programs to patrons and funding communities Packed with hands-on guidelines for attracting local support and building partnerships, this user-friendly guide outlines multiple avenues for obtaining funding and increasing cash flow. His low-cost, no-cost, and easily implemented techniques provide a solid foundation for small library success. No s'han trobat descripcions de biblioteca. |
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Google Books — S'està carregant… GèneresClassificació Decimal de Dewey (DDC)025.1Information Library and Information Sciences Library and Archival Science Executive; General supervisionLCC (Clas. Bibl. Congrés EUA)ValoracióMitjana:
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The book is divided in 12 chapters and eight appendices. These cover the panoply of small library adminsitration applications, from defining the library's role in the community; to ongoing marketing; tin finding innovative programing on the cheap, and finding the staff for your library plan. Appendices include sample survey questions, direct mail soliciation letter and donor reply card, press elease guidelins, etc.
The two important small library how-to manuals of the past six years are S/ally Gardner Reed's Small Libraries: A Handbook.../ (2002) (RBB Dec. 1, 2002), and John Moorman's /Running a Small Library: A How -to-do it Manual/( 2006), (RBB Dec. 15, 2006). Even if you have these on your shelves Landau's user-friendly volume is worth adding for its outside the main stream approach.